Ferragamo 三季度收入跌 3.5%：批发跌 19.1%，直营靠欧美撑住、亚洲拖后腿

Ferragamo Declines in the third Quarter

AI 导读

Salvatore Ferragamo 集团三季度收入按固定汇率同比下降 3.5%，降至 2.07 亿欧元；今年前九个月收入同比基本持平，为 6.75 亿欧元。公司把这一结果归因于批发渠道表现不稳，抵消了前三个季度直营（DTC）渠道的积极势头。三季度单季看，直营销售同比持平：北美与欧洲的增长是支撑，亚洲的疲弱表现则拖了后腿。批发销售三季度同比大跌 19.1%，公司称这与选择性分销和战略定位有关。也就是说，这家把直营列为优先项的集团，眼下的账本是一道渠道分化题——自己掌控的门店与官网勉强稳住，经销批发一侧则在主动收缩与需求走弱之间明显承压。说明：本文为 Vogue Business 的财报短讯，篇幅有限、无管理层引语与分品类明细，数字为原文披露的集团口径，后续以公司正式财报为准。署名：颜如玉编辑台。

正文

Ferragamo Revenues Decline in the Third Quarter

October 20, 2026

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In the third quarter, Salvatore Ferragamo Group revenues dropped 3.5% year-on-year, on a constant currency basis, to €207 million.
In the first nine months of the year, revenues remained flat year-on-year, reaching €675 million.
The company attributed the results to shaky wholesale performance, which offset positive momentum in the direct-to-consumer (DTC) channel during the first three quarters.
Third-quarter DTC sales, a priority for the group, were flat year-on-year, bolstered by growth in North America and Europe, but dragged by a weak performance in Asia.
Wholesale sales in the quarter fell 19.1% year-on-year, attributed to a selective distribution and strategic positioning.

Joe Bobowicz is Senior Reporter at Vogue Business. Previously, he worked in house for The Face, i-D, Harrods, and ShowStudio. Bobowicz has worked across creative consulting and branded content, in addition to his journalism. He has also curated art exhibitions and lectured at universities, including Westminster, Central Saint Martins, London ... Read More